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Unforced Errors in Marketing: Don’t Beat Yourself

Unforced Errors in Marketing: Don’t Beat Yourself

Unforced errors in marketing aren’t just embarrassing—they’re costly. From expired domains and broken links to forgotten login credentials and missed deadlines, these mistakes are like fumbling the ball with no one else on the field. In this post, we spotlight the most common self-inflicted business blunders and how to fix them. If you’re tired of beating yourself, it’s time to get your marketing house in order—and your agency can help lead the way.

Remarketing vs. Retargeting

Remarketing vs. Retargeting

Retargeting and remarketing are often used interchangeably, but they serve distinct purposes in your digital strategy. Retargeting focuses on bringing back potential customers who’ve interacted with your brand but haven’t converted, while remarketing re-engages your existing customers to boost loyalty and repeat sales. In this post, FOSSmg breaks down the key differences, when to use each, and how the smartest brands combine both for maximum ROI.

Sharknado Ate Your Web Site

Sharknado Ate Your Web Site

Five Ways Your Web Site is Like #Sharknado and Tips for Fixing a Really Bad Web Site Recently, the Syfy Channel released “Sharknado,” an atrocious shark attack movie that easily bit the leg off of the worst movie of all time list. When it was released I...