Social Facts of Life

The Latest Figures from the Social Media and Network Behemoths:


Statistics from the Mothership:

  • 1 billion monthly active users at the end of October 2012.
  • Approximately 81% of our monthly active users are outside the U.S. and Canada.
  • 584 million daily active users on average in September 2012.
  • 604 million monthly active users who used Facebook mobile products as of September 30, 2012.




Twitter Statistics From 2012 (As of Dec 2012; source)

  • There were 175 million tweets sent from Twitter every day throughout 2012. (source: Infographics Labs)
  • 56% of customer tweets to companies are being ignored. (sources: AllTwitter)Top 3 countries on Twitter are the USA at 107 million,
  • Brazil 33 million and Japan at nearly 30 million. (source: Jeff Bullas)
  • The average user follows (or is followed by) 51 people. (source: Diego Basch’s Blog)
  • 32% of all Internet users are using Twitter. (source: Marketing Land)69% of follows on Twitter are suggested by friends. (source: Web Analytics World)
  • In 2012, 1 million accounts have been added to Twitter everyday. (source: Infographics Labs)
  • 50% of Twitter users are using the social network via mobile. (source: Microsoft tag)
  • 34% of marketers have generated leads using Twitter. (source: Digital Buzz Blog)
  • 26% of retweets are incited by a request to retweet. (source: Web Analytics World)

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