Retargeting Marketing Company
Foss Marketing Group, Inc. | Roseville CA | Since 2001GET MORE FROM YOUR RETARGETING ADVERTISING
RETARGETING & REMARKETING EXPERTISE
Our Strategies Deliver Results
DATA & BEST-PRACTICE DRIVEN CAMPAIGNS
We Generate Targeted Clicks
HIGH CONVERSIONS WITH LOW AD COSTS
Our Focus Drives More Conversions
AWESOME ADS THAT DRIVE RESULTS
Custom Ads Based On Past Visits
Retargeting Advertising Management
We’ll Get Your Visitors Back to Finish What They Started
Retargeting (also known as Remarketing) is a cutting edge online, paid advertising tactic widely used to increase conversion behaviors of web site visitors. Retargeting is very effective at increasing online conversions by delivering targeted display ads only to previous site visitors who failed to complete a desired conversion behavior such as a purchase, download, subscription, or registration.
Retargeting will deliver a custom online display advertisement to those visitors at some time after they have left your web site when they are engaged on some other popular web site or social media network. Retargeting advertising conversion success is generated in part by the prospect’s previous familiarity with the brand and/or offer, as well as by repeated exposure to your message over time.
What Is Retargeting?
Facebook Advertising
Google, Yahoo! Display Networks
Mobile Advertising
Ads on over 200 leading networks & exchanges
FOSSmg’s Retargeting Advertising Services
STRATEGY DEVELOPMENT
We will tailor your retargeting/remarketing display ad campaigns for your business. We learn about your business, industry sector, competitors and UPS’s (Unique Selling Propositions). Then we’ll develop a campaign strategy that’s going to deliver the results you need.
ADVERTISING CREATIVE
Retargeting success relies on great advertising creative and messaging. From custom graphics to copywriting, our ad creative capabilities reflect your brand, messaging, incentives and call-to-action that match your goals. We do all of the execution for you using best practices and data to drive improvements.
SEGMENTING CAMPAIGNS
Segmenting allows your ads to be delivered only to specific people who have visited specific pages on your site. Segmenting also allows you to exclude people that have completed a desired conversion or behavior. FOSSmg creates and manages all of your segments.
EXECUTION MANAGEMENT
FOSSmg will manage your retargeting campaigns day-to-day, month-by-month. We’ll improve your existing campaigns or create new ones on networks that match your customers. We’ll make adjustments to creative (visuals) and ad copy, custom landing pages, and more, always communicating with you.
LANDING PAGE CUSTOMIZATION
Custom advertising to your site’s visitors might contain a special offer requiring unique landing page. We’ll work with you to develop your landing page strategies, and if needed, we can design and build the landing pages for you. Unique landing pages are great for A/B split testing and gain better results too.
SOCIAL MEDIA TARGETING
Retargeting ads are commonly delivered to the social media juggernaut Facebook using three different “channels”: Newsfeed ads, right sidebar ads, and mobile ads. Twitter’s promoted Tweets is another social media option for retargeting.
CAMPAIGN OPTMIZATION
We provide continuous optimization to refine, focus and improve campaign performance. FOSSmg’s expertise and understanding of how to analyze results is the key. We also set up the tracking throughout the cycle. An extra percent here, a lower CPC there makes all of the difference.
TRACKING & REPORTING
You’ll always know how your campaigns are performing, how much you’re spending and your ROI. We produce reports containing meaningful insights regarding your PPC campaigns. Benchmarks, analysis and recommendations for improvement are part of the FOSSmg arsenal.
FIND OUT WHAT WE CAN DO WITH YOU
CALL 916-786-9599 or CLICK BELOW FOR OUR CONTACT FORM.
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FOSSmg | Foss Marketing Group, Inc. | 916.786.9599 | Retargeting Advertising Agency in Roseville, CA | Established 2001
Serving Sacramento, California, Unites States, and Global Businesses, Non-Profits, Retailers, Artists and Local Companies