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Which PPC platform is best for my business?

With over 20 years of PPC ad experience, we know the best platforms for YOUR target markets

How much should I budget for PPC Advertising?

We Customize PPC Budget Strategies that Drives High ROI Without Breaking the Bank

Is PPC Worth It For My Type of Business?

PPC Advertising Is an Amazing Source of New Business For Every Industry

How Do I Measure Success In PPC Campaigns?

We Track What Matters and Turn Clicks Into Conversions, So You See Real Results!

How Do I Create Effective Ads That Stand Out?

We Create Campaigns that Pop Every Day – Unique, Engaging, On Brand, and Built to Deliver!

Drive explosive ROI with targeted Google PPC ads tailored by FOSSmg for local businesses in Roseville and Sacramento.

Amplify Your Success with FOSSmg’s Pay Per Click Advertising & Google Paid Search Ads Management

The Exponential Difference™

When it comes to pay-per-click and digital advertising, we’re not here to play it safe—we’re here to make some noise. At FOSSmg, we’re all about amplifying your brand’s voice and turning clicks into pure ROI platinum.

With a powerhouse mix of cutting-edge strategy, out-of-the-box creativity, and laser-focused data analysis, we bring the intensity your brand deserves.

Our approach is simple: drive unmatched visibility, deliver relentless lead generation, and make every dollar scream results. If you’re ready to own your market, FOSSmg is the PPC ads partner to take you there.

Backed by two decades of expertise, FOSSmg specializes in Pay Per Click Advertising and Google Ads Management. We’re here to make sure you dominate your market with precision-targeted campaigns, innovative techniques, and maximum ROI.

What does that mean for you? Full lead funnels. Orders being made. Cash registers ringing. Subscriptions increasing. Downloads increasing. Meaningful engagement with your target customers and prospects.

For businesses that want to rise above the noise, boost conversions, and extract every ounce of value from their ad spend, FOSSmg is The Exponential Difference.™

Here’s why you want FOSSmg to join your band as your trusted PPC advertising agency partner:

Cutting-Edge Creative & Copywriting

At FOSSmg, creativity is our cornerstone. We don’t just run ads—we craft compelling ad copy and eye-catching visuals that get the attention you need from your target audience. We specialize in writing highly targeted, effective PPC ads that speak directly to your audience, ensuring your message cuts through the noise.

We create unique, attention-grabbing ad copy and stunning visuals that stand out across every platform. We’ve made an art of either creating or following the brand voice you want. Just like recording a hit record, we like to nail it on the first take. It’s our creative process that helps us do just that.

Data-Driven, Innovative, Pay Per Click Advertising Strategies

At FOSSmg, we ensure your ad spend drives maximum value through targeted, data-driven strategies across the most cost-effective platforms. We deploy tailored campaigns on search ads, social media advertising, YouTube, shopping ads, retargeting, geofencing, programmatic advertising, and other digital ad formats to reach your audience exactly where they’re most likely to convert. Our approach leverages analytics and insights to continuously optimize for top ROI, CTR, and conversion rates, delivering impactful, high-performing ads every time.

Explosive Rock Star Level ROI Results

At FOSSmg, our PPC campaigns consistently deliver exceptional returns, with clients achieving steady, high ROI through high-converting, cost-effective ads. We focus on boosting click-through rates (CTR), lowering cost-per-click (CPC), and generating steady lead funnels.

Every campaign is designed to deliver explosive results. Massive website visits. Target market rearch that resonates your brand. High-quality leads. Lasting profitability.

We like to think of it like we’re helping you be the industry rock star you have always envisioned.

Cutting-Edge PPC Tools

At FOSSmg, we stay ahead of the curve with the latest in AI-driven optimization and machine learning tools. We create high-performance ad campaigns that continually improve through A/B split-testing and ongoing data from audience behavior, delivering the best possible results.

Always Testing Ad Performance

We are never complacent when it comes to extracting better ad performance. We use data to inform our creative design, allowing us to continually fine-tune campaigns through A/B split-testing and other protocols, ensuring your pay per click advertising dollars are spent in the most effective way possible.

Common PPC Advertising Issues Solved by FOSSmg

Has your business struggled with past PPC campaigns that didn’t deliver the expected results? Perhaps you’ve worked with agencies that over-promised and under-delivered?

FOSSmg is different. We can help.

 

We solve problems like:

Low ROI and high advertising costs

Poor ad targeting and wasted spend

Lack of creative ad copy and visuals that capture attention

Little to no campaign optimization or transparency from past agencies

No proactive strategic consultation or meaningful, data-driven recommendations or consultation

Crush Your Goals

Unlock the Power of FOSSmg’s PPC Advertising Now

With FOSSmg, you’ll experience dedicated service, ongoing optimization, and a transparent process that puts your business first. Don’t wait another day to harness the power of pay per click advertising.

Call FOSSmg now to discuss your digital advertising and PPC advertising needs, or complete our request form to start seeing exponential results with Google PPC, video ads, and more!

 

Ask to Get a Free PPC Advertising Quote

Call 916.786.9599

FOSSmg Manages Digital Advertising Across All Major PPC Ad Platforms

Unlock growth with Google PPC ads, aka Google Paid Search from FOSSmg, delivering high-impact results for Roseville and Sacramento businessesUnlock growth with Google PPC ads, aka Google Paid Search from FOSSmg, delivering high-impact results for Roseville and Sacramento businesses

Google Search Ads

Google Search Ads connect your brand to high-intent users actively searching for your buiness right now on the world’s most visited search engine. With over 85% market share, Google dominates search, making it the primary channel for capturing immediate customer interest from the 99,000 search results delivered every second of every day.

Capture the lead from highly engaged and motivated buyers before they scroll down the page. No other digial marketing platform drives more customers who visit more pages, stay longer on site and buy more than Google Ads. On average, businesses earn $5-$8 for every $1 spent on Google Ads, showcasing its powerful ROI potential.

Search Ads allow for precise targeting by specific keywords, location, device, day, time of day, and more, making them a versatile and effective tool to generate valuable traffic with the ability to stay on budget to the penny.

Reach targeted audiences in Roseville and Sacramento using FOSSmg’s specialized Microsoft  Ads (formerly Bing Ads) services for enhanced ROI.

Microsoft Advertising

Microsoft Ads offer an excellent opportunity to reach audiences beyond Google, covering the Bing network and partner sites like Yahoo! and AOL. Bing is the second most popular search engine used by people in Roseville, Sacramento and throughout the US making it a valuable platform for brands looking to expand their reach. Microsoft Ads offer, in some cases, a lower cost-per-click (CPC) option to Google.

With advanced targeting features, Microsoft Ads allow for demographic-specific targeting, including income, profession, and LinkedIn data, making it ideal for businesses targeting specific audiences. And 44% of U.S. adults who search on Bing are not reachable on Google, meaning Microsoft Ads can uniquely capture users who are often over

FOSSmg’s social media PPC ads drive engagement, delivering your brand’s message to target audiences in Roseville and Sacramento.

Social Media Advertising

Social Media Advertising on platforms like Facebook, Instagram, LinkedIn, and others offers unparalleled access to targeted audiences. Each platform enables brands to build awareness, drive traffic, and generate leads through customized, visually engaging ads.

Facebook Ads reach 3 billion, highly engaged users, providing advanced targeting options like interests and demographics, making it easy to connect with specific audiences.

Instagram Ads stand out for high engagement rates with younger demographics through eye-catching visuals, ideal for storytelling via photos, videos, and Stories.

LinkedIn Ads are perfect for B2B, reaching over 900 million professionals based on job title, industry, and company. This platform is highly effective for lead generation and establishing authority in professional sectors.

Learn more about building a powerful presence on these platforms by visiting our Social Media Marketing page to see how social media ads can drive brand awareness, engagement, and conversions.

Local Services Ads

Local Services Ads (LSAs) are a unique format that puts service-based businesses at the top of local search results, connecting them directly with customers in their area. These ads are highly effective for businesses in sectors like home services, real estate, law firms and legal, healthcare, financial services, and more where consumers often seek trusted local providers.

Local Services Ads (LSAs) are game-changers for service providers in the Sacramento and Roseville region, appearing at the top of Google results for local searches. LSAs drive direct connections with potential customers, and businesses that appear in these ads are 50% more likely to get local leads.

These ads operate on a pay-per-lead basis, meaning businesses only pay for actual customer contacts, making LSAs cost-effective for industries like healthcare, legal, and home services. LSAs are also prominently displayed with a Google Guarantee badge, adding trust and encouraging users to click.

FOSSmg’s LSAs expertise ensures that your business stands out locally, making it easy for potential customers to find and choose your services when they need them most.

Video Ads

Video Ads, especially on YouTube, are powerful for storytelling, with YouTube reaching over 2 billion users monthly. Video ads increase brand recall by 80% and are more than twice as likely to drive engagement compared to other formats. As video consumption rises, video ads allow brands to engage viewers with dynamic content, building brand affinity and driving conversions. Video ads are also versatile, appearing on Google’s network, YouTube, and social media, making them an essential tool for capturing attention across multiple channels.

FOSSmg’s Amazon advertising reach online buyers in Roseville and Sacramento, boosting sales through high-ROI campaigns.

Amazon Ads

Amazon Advertising connects your brand to over 300 million active users on the world’s top retail site, ideal for driving product discovery and conversions. With formats like Sponsored Products, Sponsored Brands, and Sponsored Display Ads, Amazon Ads help place your products directly in front of ready-to-buy shoppers.

As 70% of Amazon users rarely scroll beyond the first page, Amazon Ads provide prime visibility. Each ad format supports targeted campaigns that reach users based on searches, shopping behaviors, and competitor activity.

Display Advertising

Reach users as they browse millions of websites and apps across various ad networks like Google. Give your brand access to over 90% of global internet users. Display ads are visually engaging, ideal for brand awareness and reinforcing your presence with potential customers, even after they’ve left your site. Display Ads combine reach and adaptability to keep your brand top of mind.

Retargeting and remarketing ads by FOSSmg bring back site visitors, boosting engagement and conversions in Sacramento and Roseville.

Retargeting Marketing

Remarketing Advertising

Retargeting and remarketing ads reconnect with users who previously visited your site, helping drive conversions. With 70% of retargeted visitors more likely to purchase, these ads keep your brand in front of high-intent audiences across display networks and social media.

Using cookies, retargeting delivers personalized messages and offers to remind visitors of your products. It’s an effective way to transform missed opportunities into sales. Discover more on our Remarketing and Retargeting page to see how this strategy can boost your marketing impact.

Google Performance Max Ads

Performance Max Ads use Google’s advanced AI to optimize ads across all its channels, from Search and Display to Gmail and YouTube. These ads offer up to 20% higher conversion rates by leveraging machine learning to identify the best placements and audiences. Performance Max adapts ad formats and content based on real-time data, creating a seamless, omnichannel presence for your brand. This AI-powered approach is highly efficient for maximizing reach and engagement, making it a powerful choice for brands aiming to scale across Google’s entire network.

Shopping Ads

For eCommerce, Google Shopping Ads drive immediate visibility by showcasing your products directly in search results with images, pricing, and reviews. Over 60% of Google searches for products end in Shopping Ads, and they deliver a 30% higher conversion rate than traditional text ads. These ads cater to users with purchase intent, capturing interest right as they’re making buying decisions. Shopping Ads give users a preview of products before they click, enhancing engagement and bringing in high-quality traffic that’s more likely to convert.

Drive brand growth with Google Discover ads from FOSSmg, targeting Sacramento and Roseville audiences for high engagement.

Google Discovery Ads

Google Discovery Ads offer a unique opportunity to reach over 3 billion users as they explore new content on platforms like Google Discover, YouTube, and Gmail. With a focus on visually rich, personalized ad experiences, Discovery Ads achieve twice the engagement rate of standard digital ads. These ads help brands tap into users’ curiosity, connecting with them in moments of exploration rather than search, creating strong brand awareness. Discovery Ads are perfect for showcasing products and services to potential customers before they even know they need them.

App Ads

Google’s App Ads provide targeted reach across Google Play, YouTube, Google Search, and more, making it easy for users to discover your app in relevant contexts. In 2023, Google App campaigns helped drive over 50 billion app installs, showing their massive influence. App Ads automatically adjust for each platform, maximizing engagement and conversion by matching ad content to user intent. By targeting users based on behavior, device, and usage patterns, App Ads connect your app with high-intent users primed for downloads and engagement.

Roseville & Sacramento Google Paid Search

Why Choose FOSSmg for Your PPC Advertising?

Allow Us to Demonstrate

Discerning business owners know that effective pay per click advertising requires not just expertise, but also a partner who truly cares about their business.

At FOSSmg, we treat your advertising like it’s our own. From strategy to execution, you can trust us to bring the professionalism, focus, and dedication you deserve.

Many of our clients come to us after disappointing experiences with other agencies—those that didn’t deliver on promises or treated them like just another account.

We’re different. FOSSmg is dedicated to your success, ensuring your business gets the results and attention it needs to thrive in today’s competitive landscape.

What to Expect From FOSSmg for Pay Per Click & Display Advertising

You’re going to get a digital marketing ads agency partner who actually listens; a trusted PPC agency who asks the right questions. We nail the strategy. We test and improve. We use data to get better and improve ROI. We look out for our clients’ best interest 24/7.

Sound too good to be true? Trust us, we know. It’s not easy being a rock star. But it’s much better than not being a rock star. Give us call and found out for yourself.

Connected PPC Strategies

We will tailor a PPC or display ad campaign that’s customized for your business. We begin by getting to know your business, industry sector, competitors and UPS’s (Unique Selling Propositions). Then we’ll develop a strategy that’s going to deliver the results you need.

Daily Campaign Management

FOSSmg will execute your PPC strategy day-to-day, month-by-month. We’ll improve your existing campaigns or create new ones on networks that match your customers. We’ll make adjustments to campaign assets like copy, images, and video. We test ad content, always focused on improving outcomes.

Search Ads Keywords Research

Google Search Ads’ success begins with the keyword. We’ll do the research and then constantly adjust to ensure you’re targeting the most appropriate keywords. We use sophisticated keyword research techniques ensuring your ads are reaching the most cost-effective keywords and long-tailed phrases.

Copywriting & Creative

FOSSmg will write your advertising copy and create your display ads’ visuals, like custom illustrations and images. We’ll ensure your ads are targeted to the campaign objectives, tactics, ad group, landing pages, and more. Our ads are always call to action focused.

Tracking, Measurement, Analytics, Reporting

You’ll always know how your campaigns are performing, how much you’re spending and your ROI. We are always in communication to keep you updated and we produce reports containing meaningful insights regarding your PPC campaigns. Benchmarks, analysis and recommendations for improvement are part of the FOSSmg catalogue.

Campaign Optimization

We provide continuous optimization to refine, focus and improve campaign performance. FOSSmg’s expertise and understanding of how to analyze results is the key. We also set up the tracking throughout the cycle. An extra percent here, a lower CPC there makes all of the difference.

Your Success Results from Our Process. Our Process Always Includes the Following:

FOSSmg creates goal-driven PPC campaigns, aligning with your unique local advertising or national advertising objectives to drive leads and sales and Google PPC success.
FOSSmg develops dynamic PPC strategies, including Google paid search, to drive conversions and engagement for your brand.
FOSSmg manages PPC ads across Google, social media, and local services ads, maximizing visibility and ROI for your brand.
FOSSmg targets key audience segments to ensure your PPC ads reach the right customers, boosting conversions and ROI.
FOSSmg’s creative PPC ad strategies drive high-impact results, enhancing visibility and conversions for your business.
FOSSmg’s comprehensive PPC campaign management maximizes ROI, ensuring optimal performance for Sacramento businesses.

The Value of PPC Advertising with FOSSmg

PPC advertising is more than just clicks. It’s about driving conversions, building brand awareness, and generating steady revenue.

With FOSSmg, you’ll have a trusted partner who’s dedicated to achieving the exponential difference for your business.

Let FOSSmg be your digital advertising and PPC marketing partner.

 

Together, we’ll craft a strategy that amplifies your brand’s voice, delivers explosive results, and crushes goals.